Talent-Centric Editorials
I was involved in the varying stages of ideation, coordination, strategy, planning, programming, project management, pre-production/shoot, and post-production of these talent-showcasing editorial pieces.
Utt’s Incredible Recommendations
To announce the addition of Incredible Tales to the platform, we got Utt to reprise his role as the enigmatic, narrating host, but this time, focusing on his personal horror recommendations. The blast from the past helped the series rank on Singapore’s top 10 list on the service after this video’s release.
Perfect Date Pick-up Lines with Noah Centineo and Odiseas Georgiadis
Will a couple of cute guys be able to land the punniest Singaporean chat-up lines? We think so.
Say It With Singlish with Penn Badgley and Shay Mitchell
The stars of You’s first season shared the Singlish words they’d use to create online dating bios for each other.
Stealthy Choice Guidelines
Alaric Tay, who also filmed a photobooth spot with us for Santa Clarita Diet, joined forces with Drew Barrymore and Timothy Olyphant to share with Singaporeans an important health PSA.
Workplace Lingo with Arden Cho
Arden’s impromptu visit to Singapore gave us under a week to pull together a crew to ideate, plan, and film a talent concept for Partner Track, where she went through common local workplace expressions and gave us her take on them.
Watching What?
Recommendations feel so much better and more reliable when it comes from friends - which is why we asked friends of NetflixMY to “facetime” us (and by extension, our fans) to talk about what they’ve been watching lately. Because any friend of ours are your friends too.
K-Kelas
In the “new normal” era of remotely managed and socially distanced shoots, we produced K-Kelas, an “edu-tainment” series where we use K-dramas as case studies to draw cultural commonalities between Malaysia and Korea, led by YouTube famous (and self-professed K-fan) Ming Yue from The Ming Thing.
Spirit Animals with Steven Yeun and Ahn Seo-hyun
Using the merlion as their muse, the stars of Okja sketched what their hybrid spirit animal would look like.
Old School Singaporean Games with Noah Schnapp and Sadie Sink
The lovely Noah and Sadie from Stranger Things indulged our nostalgia and tried their hand at classic local 80’s games: five stones, pick-up sticks, capteh, and eraser battles.